Branding and Logo Design
Branding and Logo Design
A Recognizable Identity
A good identity remains recognizable on a website, a concert poster, a product label, and a business card. Julie Good develops the language and visual decisions that give those materials a common character.
What We Build Together
The Elements of a Useful Identity
Define the Point of View
Audience, offer, positioning, and a voice that fits your work.
Give It a Visual Language.
Logo systems, color, typography, and practical design direction.
Make It Work Everywhere.
Website, social, print, merchandise, and presentation applications.
Keep the Work Consistent.
Usable files and guidance for the people who carry your brand forward.
Selected Work
Creative Identity Meets a Working Business.
Browse the catalog
Choose a Defined Starting Point.
Every product carries a written price and a written scope. Buy it here when you are ready, or start a conversation and we will scope it together.
GCM 1110
Trademark Line or Slogan
$1,600
A single tagline or trademarkable line. Includes USPTO availability check.
GCM 1109
Color Palette and Type System Only
$2,400
You have a logo you like. You need the rest. We build the supporting palette and type system around it.
GCM 1101
Wordmark Only
$3,000
A simple wordmark for a small business, a freelance practice, or a working artist. Two refinements included.
GCM 1106
Brand Guidelines Document
$3,600
When you have a brand but no written guide. We document what already exists so the next person who touches it does not undo it.
GCM 1102
Logo System, Starter
$5,000
A wordmark plus a complementary mark (icon or monogram) plus a small palette and one type pairing. The basics, done right.
GCM 1108
Naming and Tagline
$5,000
A focused naming engagement: business name, product name, line name, or tagline. Trademark availability check included.
GCM 1107
Brand Refresh
$7,000
Refresh an existing identity with an updated mark, color palette, and typography.
GCM 1103
Logo System, Standard
$9,000
A developed identity with a full logo system, an expanded color palette, primary and secondary typography, and simple usage guidance.
GCM 1104
Logo System, Premium
$17,000
A complete identity system with marks, a color palette, typography, imagery direction, and voice notes.
Work with Good Creative Media
A Good Conversation Is a Useful Beginning
Perhaps the website needs a clearer introduction. Perhaps the campaign needs a story, the course needs a better sequence, or the office needs fewer repeated tasks. Begin with the need that matters most.
Tell Julie Good about the work, the audience, and the change you want to make.
The Google booking page shows available times and includes a Google Meet link. For a phone or Zoom conversation, choose your preferred format in the inquiry.
Call (210) 385 8658
Email Julie Good’s Studio
We reply within one business day and agree on the scope, schedule, and price before work begins.
