Advertising and Public Relations
Advertising and Public Relations
A Story Worth Your Audience’s Attention
A press release needs a story. An advertisement needs a clear proposition. Both need accurate information and a reason for the audience to care. Julie Good develops the message, creative materials, and media plan as parts of the same campaign.
What We Build Together
From the Central Idea to the Media Plan
Find the Central Idea.
Positioning, campaign concepts, headlines, and a clear call to action.
Adapt It to the Channel.
Digital and print ads, video, graphics, and landing page content.
Make the Story Usable.
Press releases, media kits, bios, and organized supporting assets.
Bring the Pieces Together.
A shared brief, review process, schedule, and measurement plan.
Selected Campaigns
A Story for the Audience and the Channel.
The Lavens at Midtown Meetup
Music promotion for The Lavens, a San Antonio family band.
Midtown Meetup: Open Mic
Event creative for Midtown Meetup, owned and operated by Mia Cortez.
Mitch Webb and the Swindles
Concert promotion shaped for the band, the room, and the local music community.
Browse the catalog
Choose a Defined Starting Point.
Every product carries a written price and a written scope. Buy it here when you are ready, or start a conversation and we will scope it together.
GCM 1502
Press Release Distribution
$1,700 one time
Distribute one client-approved release to up to 25 suitable local/trade/niche editorial contacts; list qualification, individualized email intro and one follow-up after 3 business days where appropriate; submission/delivery/response ledger.
Complete scope and billing
Press Release Distribution
$1,700 one time
Fixed amount for the stated engagement. The checkout payment reserves a place, is credited to the accepted project, and follows the existing acceptance/refund terms below. No deposit percentage or additional balance is inferred. The written proposal confirms any unresolved payment and licensing terms before acceptance.
Included deliverables
- 1 press release distribution package: Distribute one client-approved release to up to 25 suitable local/trade/niche editorial contacts; list qualification, individualized email intro and one follow-up after 3 business days where appropriate; submission/delivery/response ledger.
- Platforms, accounts and locations
- One approved story, one release, up to 25 qualified editorial contacts and one follow-up per contact.
- Pages, words and records
- One approved story, one release, up to 25 qualified editorial contacts and one follow-up per contact.
- Formats
- Editable contact/response ledger and email delivery log.
- Meetings and sessions
- One 20-minute distribution briefing.
- Client inputs
- Approved release, source links, spokesperson contact, permitted outreach identity and target exclusions.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- 1 week. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- One consolidated target-list correction before sending; approved facts corrected before follow-up.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once. Follow-up boundary: Follow-ups stop on a decline, opt-out or invalid address even when the maximum attempt count has not been used; each target is a distinct suitable outlet or venue.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- Presswire/paid-placement costs, release writing and interview facilitation separate; placements/open rates/replies not guaranteed.
How Engagements Begin: Checkout places your deposit and reserves a place on the Good Creative Media production calendar. The studio reviews and accepts each project before work begins. When the calendar holds room for your project, your deposit applies in full to the project balance. When the calendar is full, your deposit is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
GCM 1506
Single Ad Creative, One Platform
$1,700 one time
One static ad concept for one named platform; one headline/body/CTA, one master design and up to 3 placement sizes; two consolidated refinements; export files and copy.
Complete scope and billing
Single Ad Creative, One Platform
$1,700 one time
Fixed amount for the stated engagement. The checkout payment reserves a place, is credited to the accepted project, and follows the existing acceptance/refund terms below. No deposit percentage or additional balance is inferred. The written proposal confirms any unresolved payment and licensing terms before acceptance.
Included deliverables
- 1 single ad creative, one platform package: One static ad concept for one named platform; one headline/body/CTA, one master design and up to 3 placement sizes; two consolidated refinements; export files and copy.
- Platforms, accounts and locations
- One brand, one static concept, one named ad platform and up to three named placements.
- Pages, words and records
- One brand, one static concept, one named ad platform and up to three named placements.
- Formats
- JPG/PNG exports and editable copy; source design in the agreed licensed tool.
- Meetings and sessions
- One 30-minute creative briefing and one 20-minute review.
- Client inputs
- Brand assets, offer, audience, substantiated claims and platform placement specifications.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- 1 week. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- Two consolidated rounds on the single approved concept.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- Ad account setup, spend, placement management, filmed video and alternate concepts separate.
How Engagements Begin: Checkout places your deposit and reserves a place on the Good Creative Media production calendar. The studio reviews and accepts each project before work begins. When the calendar holds room for your project, your deposit applies in full to the project balance. When the calendar is full, your deposit is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
GCM 1501
Press Release Writing
$1,900 one time
One press release 400–700 words, headline/deck, client-approved facts, boilerplate/contact and embargo note if needed; up to 2 revisions; editable file and PDF.
Complete scope and billing
Press Release Writing
$1,900 one time
Fixed amount for the stated engagement. The checkout payment reserves a place, is credited to the accepted project, and follows the existing acceptance/refund terms below. No deposit percentage or additional balance is inferred. The written proposal confirms any unresolved payment and licensing terms before acceptance.
Included deliverables
- 1 press release writing package: One press release 400–700 words, headline/deck, client-approved facts, boilerplate/contact and embargo note if needed; up to 2 revisions; editable file and PDF.
- Platforms, accounts and locations
- One organization, one news event and one 400–700-word release including boilerplate/contact.
- Pages, words and records
- One organization, one news event and one 400–700-word release including boilerplate/contact.
- Formats
- DOCX and PDF; headline, deck and embargo line if required.
- Meetings and sessions
- One 30-minute news briefing.
- Client inputs
- Approved facts, dates, quotes, contact information and one authorized spokesperson.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- 1 week. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- Two consolidated revision rounds.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- Distribution, interviews beyond one 30-minute briefing, original photography and legal approval separate.
How Engagements Begin: Checkout places your deposit and reserves a place on the Good Creative Media production calendar. The studio reviews and accepts each project before work begins. When the calendar holds room for your project, your deposit applies in full to the project balance. When the calendar is full, your deposit is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
GCM 1508
Print Ad Design
$2,200 one time
One print ad for one outlet/specification; copy up to 150 words, one design, up to 2 revisions, proof and print-ready PDF.
Complete scope and billing
Print Ad Design
$2,200 one time
Fixed amount for the stated engagement. The checkout payment reserves a place, is credited to the accepted project, and follows the existing acceptance/refund terms below. No deposit percentage or additional balance is inferred. The written proposal confirms any unresolved payment and licensing terms before acceptance.
Included deliverables
- 1 print ad design package: One print ad for one outlet/specification; copy up to 150 words, one design, up to 2 revisions, proof and print-ready PDF.
- Platforms, accounts and locations
- One brand, one outlet, one ad size and up to 150 words.
- Pages, words and records
- One brand, one outlet, one ad size and up to 150 words.
- Formats
- Print-ready PDF to supplied bleed/color specifications; one digital proof.
- Meetings and sessions
- One 30-minute briefing and one 20-minute proof review.
- Client inputs
- Outlet specification, booking deadline, approved offer/copy and licensed images.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- 2 weeks. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- Two consolidated rounds before final proof.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- Publication/printing fees, original photography, outlet charges and additional ad sizes separate.
How Engagements Begin: Checkout places your deposit and reserves a place on the Good Creative Media production calendar. The studio reviews and accepts each project before work begins. When the calendar holds room for your project, your deposit applies in full to the project balance. When the calendar is full, your deposit is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
GCM 1503
Media Kit
$3,800 one time
One coordinated PDF and web-ready media kit: 2 bio lengths, one 2-page fact sheet, 5 short introductions, up to 10 supplied edited photos, press/contact links and downloadable asset zip; PDF up to 12 pages, web version up to one existing-page layout.
Complete scope and billing
Media Kit
$3,800 one time
Fixed amount for the stated engagement. The checkout payment reserves a place, is credited to the accepted project, and follows the existing acceptance/refund terms below. No deposit percentage or additional balance is inferred. The written proposal confirms any unresolved payment and licensing terms before acceptance.
Included deliverables
- 1 media kit package: One coordinated PDF and web-ready media kit: 2 bio lengths, one 2-page fact sheet, 5 short introductions, up to 10 supplied edited photos, press/contact links and downloadable asset zip; PDF up to 12 pages, web version up to one existing-page layout.
- Platforms, accounts and locations
- One brand/artist, PDF up to 12 pages, two bio lengths, two-page fact sheet, five introductions and ten supplied photos.
- Pages, words and records
- One brand/artist, PDF up to 12 pages, two bio lengths, two-page fact sheet, five introductions and ten supplied photos.
- Formats
- PDF, content/layout on one existing web page, edited JPEG selects and one ZIP.
- Meetings and sessions
- One 45-minute intake and one 30-minute kit review.
- Client inputs
- Existing bios, facts, press links, licensed photo originals and access to one existing web page.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- 2 weeks. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- Two consolidated kit revisions.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- New photoshoot, new site/domain/build, extensive archive restoration, rights clearance and outreach separate.
How Engagements Begin: Checkout places your deposit and reserves a place on the Good Creative Media production calendar. The studio reviews and accepts each project before work begins. When the calendar holds room for your project, your deposit applies in full to the project balance. When the calendar is full, your deposit is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
GCM 1509
Out of Home / Billboard Creative
$4,500 one time
One large-format concept, headline up to 12 words and up to 3 agreed production sizes; two consolidated revisions; vector/print-ready output and vendor-spec check.
Complete scope and billing
Out of Home / Billboard Creative
$4,500 one time
Fixed amount for the stated engagement. The checkout payment reserves a place, is credited to the accepted project, and follows the existing acceptance/refund terms below. No deposit percentage or additional balance is inferred. The written proposal confirms any unresolved payment and licensing terms before acceptance.
Included deliverables
- 1 out of home / billboard creative package: One large-format concept, headline up to 12 words and up to 3 agreed production sizes; two consolidated revisions; vector/print-ready output and vendor-spec check.
- Platforms, accounts and locations
- One concept and three named billboard/transit production sizes; headline up to 12 words.
- Pages, words and records
- One concept and three named billboard/transit production sizes; headline up to 12 words.
- Formats
- Vector/PDF production files and JPG proofs to three supplied vendor templates.
- Meetings and sessions
- One 30-minute briefing and one 30-minute vendor-proof review.
- Client inputs
- Vendor dimensions, viewing context, substantiated message, marks and licensed imagery.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- 2 weeks. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- Two consolidated rounds on the approved concept.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- Media rental, print/install/permit costs, vehicle measurements and 3D mockups separate; final vendor proof approval required.
How Engagements Begin: Checkout places your deposit and reserves a place on the Good Creative Media production calendar. The studio reviews and accepts each project before work begins. When the calendar holds room for your project, your deposit applies in full to the project balance. When the calendar is full, your deposit is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
GCM 1507
Multi Platform Ad Creative Pack
$4,700 one time
One campaign concept adapted to 5 named platforms; one static master design, headline/body/CTA adapted per platform and up to 3 placement sizes/platform (15 exports); two consolidated refinements.
Complete scope and billing
Multi Platform Ad Creative Pack
$4,700 one time
Fixed amount for the stated engagement. The checkout payment reserves a place, is credited to the accepted project, and follows the existing acceptance/refund terms below. No deposit percentage or additional balance is inferred. The written proposal confirms any unresolved payment and licensing terms before acceptance.
Included deliverables
- 1 multi platform ad creative pack package: One campaign concept adapted to 5 named platforms; one static master design, headline/body/CTA adapted per platform and up to 3 placement sizes/platform (15 exports); two consolidated refinements.
- Platforms, accounts and locations
- One concept; five named platforms; three named placements per platform, 15 exports total.
- Pages, words and records
- One concept; five named platforms; three named placements per platform, 15 exports total.
- Formats
- Static JPG/PNG/PDF as specified; one headline/body/CTA adaptation per platform.
- Meetings and sessions
- One 45-minute kickoff and one 30-minute matrix review.
- Client inputs
- Approved campaign brief, licensed assets and a five-platform placement matrix.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- 2 weeks. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- Two consolidated rounds across the complete batch.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- Additional platforms, additional placement sizes beyond the named matrix, original animation/video, media buying/management and third-party licenses require a quote. Existing accepted all-sizing commitments remain unchanged.
How Engagements Begin: Checkout places your deposit and reserves a place on the Good Creative Media production calendar. The studio reviews and accepts each project before work begins. When the calendar holds room for your project, your deposit applies in full to the project balance. When the calendar is full, your deposit is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
GCM 1504
Local Media Outreach Campaign
$6,300 one time
One local story over four weeks; 15–25 qualified outlets, one primary pitch, two appropriate follow-up rounds, two 30-minute interview-preparation sessions, coordination of up to three interviews and one outreach/response report.
Complete scope and billing
Local Media Outreach Campaign
$6,300 one time
Fixed amount for the stated engagement. The checkout payment reserves a place, is credited to the accepted project, and follows the existing acceptance/refund terms below. No deposit percentage or additional balance is inferred. The written proposal confirms any unresolved payment and licensing terms before acceptance.
Included deliverables
- 1 local media outreach campaign package: One local story over four weeks; 15–25 qualified outlets, one primary pitch, two appropriate follow-up rounds, two 30-minute interview-preparation sessions, coordination of up to three interviews and one outreach/response report.
- Platforms, accounts and locations
- One local story, 15–25 suitable outlets and two follow-up rounds during four weeks; three interview arrangements.
- Pages, words and records
- One local story, 15–25 suitable outlets and two follow-up rounds during four weeks; three interview arrangements.
- Formats
- Pitch emails, source packet, contact/response ledger and PDF report.
- Meetings and sessions
- One 45-minute kickoff and two 30-minute interview-preparation sessions.
- Client inputs
- Approved facts, spokesperson availability, target exclusions and approved media assets.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- 4 weeks. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- Two consolidated rounds on the angle/initial pitch before sending.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once. Follow-up boundary: Follow-ups stop on a decline, opt-out or invalid address even when the maximum attempt count has not been used; each target is a distinct suitable outlet or venue.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- No paid placement, guaranteed coverage, crisis PR or unlimited interviews; release writing only if stated in accepted bundle.
How Engagements Begin: Checkout places your deposit and reserves a place on the Good Creative Media production calendar. The studio reviews and accepts each project before work begins. When the calendar holds room for your project, your deposit applies in full to the project balance. When the calendar is full, your deposit is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
GCM 1510
PR Retainer
$6,300 / month
One pitch effort per month to 20 suitable contacts with up to two follow-up rounds; up to three reactive media inquiries handled with client-approved facts; one monthly report and one 60-minute quarterly story-planning session. Separate release writing is included only when expre…
Complete scope and billing
PR Retainer
$6,300 / month
Subscription for the stated billing interval and scope; any setup fee is shown separately. The written proposal confirms any unresolved payment and licensing terms before acceptance. Existing minimum term: 6 months; the accepted order confirms the term dates and billing schedule.
Included deliverables
- 1 pr retainer package: One pitch effort per month to 20 suitable contacts with up to two follow-up rounds; up to three reactive media inquiries handled with client-approved facts; one monthly report and one 60-minute quarterly story-planning session. Separate release writing is included only when expressly named in the accepted scope.
- Platforms, accounts and locations
- One organization; one monthly pitch effort to 20 contacts, two follow-ups, three reactive media inquiries and one report per month.
- Pages, words and records
- One organization; one monthly pitch effort to 20 contacts, two follow-ups, three reactive media inquiries and one report per month.
- Formats
- Editable pitch/response records and monthly PDF report.
- Meetings and sessions
- One 45-minute onboarding; one 30-minute monthly review and one 60-minute quarterly story session.
- Client inputs
- Monthly news priorities, approved facts, available spokesperson and escalation contact.
- Approval
- One client-designated decision-maker consolidates feedback and accepts the final work. The client account/rights owner authorizes access and use; the responsible attorney approves legal content where applicable.
- Delivery
- Monthly, 6-month minimum. Production starts only after complete client inputs, required access and acceptance of the scheduled start. The order states the dated milestones and corresponding business-day schedule; an existing calendar-day deadline is not extended by converting it to business days.
- Revision rounds
- Two consolidated pitch revisions per month; factual corrections on the three included reactive responses.
- Rights and licensing
- Client supplies authorized materials and identifies usage restrictions. Third-party licenses remain subject to their own terms; asset ownership and usage grants follow the accepted written agreement. This scope adds no new license, cancellation or refund rule.
- Change requests
- Higher quantities, extra accounts/pages/locations, additional original concepts, replacement inputs after approval, added revisions and expanded deliverables require a written fixed-price change quote accepted before work. No automatic charge or purchase is authorized. Components included in a bundle are charged once. Follow-up boundary: Follow-ups stop on a decline, opt-out or invalid address even when the maximum attempt count has not been used; each target is a distinct suitable outlet or venue.
- Included fee and external costs
- The service fee includes the listed professional deliverables, expressly included physical print quantities, and ordinary production-file exports. Third-party account/seat subscriptions, hosting/domains, metered software or AI use, advertising, presswire/media placement, additional print/manufacturing, shipping, travel, location/equipment hire and licensed assets are client costs unless expressly included in the listed deliverables or a stated allowance in the accepted scope. Any proposed allowance must state a finite dollar cap and purpose before acceptance; extra spend requires written approval and does not trigger automatic billing. Included print runs and bundle assets are not charged a second time.
- New-order scope boundary
- These finite quantities and production boundaries are proposed for new accepted orders. Existing signed scopes, included bundle components, subscriptions and historical entitlements remain unchanged.
Delivery milestones
- Accept the named scope, input inventory, scheduled start and external-cost allowance.
- Approve the product-specific brief, account/record inventory or shot/placement matrix before production.
- Review the stated deliverables and complete the included consolidated revisions.
- Approve delivery or release and receive the agreed files, records or account handoff.
Separate costs and exclusions
- Crisis PR, continuous on-call support, paid placements and original capture require separate scope.
How Subscriptions Begin: Checkout reserves your account, and the studio reviews and accepts each new subscription before onboarding begins. When the studio calendar holds room for your account, your first payment applies to your first billing period. When the calendar is full, your payment is refunded in full. Prices are starting points and exclude applicable tax.
These quantities and prices apply to new written proposals and accepted orders. Existing accepted scopes, quoted prices, subscription charges and entitlements remain as agreed. Start dates require calendar acceptance and complete inputs. Additional scope or third-party spending requires a written quote or a finite allowance approved before work.
Work with Good Creative Media
A Good Conversation Is a Useful Beginning
Perhaps the website needs a clearer introduction. Perhaps the campaign needs a story, the course needs a better sequence, or the office needs fewer repeated tasks. Begin with the need that matters most.
Tell Julie Good about the work, the audience, and the change you want to make.
The Google booking page shows available times and includes a Google Meet link. For a phone or Zoom conversation, choose your preferred format in the inquiry.
Call (210) 385 8658
Email Julie Good’s Studio
We reply within one business day and agree on the scope, schedule, and price before work begins.
