Event support

Service

Event support.

A live event is a great deal of coordinated work that the audience should never have to see. We support events for artists, venues, and organizations: the planning, the promotion, the printed and digital materials, and the media work around the event itself.

Promotion, print, digital assets, and day-of media support built backward from the event date.

What this includes

What an event support engagement covers.

  • Event promotion.

    Across digital and print, planned to peak when the tickets need to move.

  • Printed and digital materials.

    From posters to programs, designed to look like one event rather than several.

  • Coordination support before and during the event.

    The unglamorous logistics that make the visible parts go well.

  • Media capture and the content that comes from it afterward.

    So the event keeps working for you after the room empties out.

How it works

How an event support engagement runs.

We plan backward from the event date, we build the promotion and the materials on a schedule that leaves nothing to the last minute, and we support the day itself.

The work behind the scenes stays behind the scenes.

Browse the catalog

Per-project pricing for event support & live production.

Every product carries a written price and a written scope. If a project sits between two of these or needs something custom, start a conversation and we will quote it as one piece of work.

GCM-1801

GCM-1801

Single-event campaign (light)

$850

The basics: a poster, three social assets, and a calendar listing. For one show, one talk, one event.

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GCM-1802

GCM-1802

Full per-show campaign

$1,500

The full integrated kit for one event. Every asset for every place a fan might see it. Built so the show reads as one coordinated piece o…

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GCM-1803

GCM-1803

Multi-event series pack

$4,500

Four events, one coordinated visual identity, four campaigns. Discounted from per-show pricing.

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GCM-1804

GCM-1804

Festival or multi-day event campaign

$8,500

A festival or multi-day event campaign. Visual identity, lineup grid, schedule, individual artist promo, on-site signage.

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GCM-1805

GCM-1805

Theatre production campaign

$3,500

A play or musical production campaign. Poster, program, playbill ad, social rollout, opening-night press.

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GCM-1806

GCM-1806

Venue marketing retainer

$2,500/mo

For a venue with a steady calendar. We market the room and every show that plays it.

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GCM-1807

GCM-1807

Tour announcement

$750

One announcement asset pack for a tour. Tour poster, social tile, schedule graphic, press release.

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GCM-1808

GCM-1808

Eventbrite / ticketing setup

$450

Get your tickets selling cleanly on Eventbrite, Tixr, Dice, or wherever fits the room.

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GCM-1809

GCM-1809

Run-of-show document

$850

A written run-of-show for a production. Timing, cues, crew assignments, contingencies. The document the stage manager actually uses.

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See all 11 products in event support & live production →

In practice

What this looks like for you.

A typical event project begins with a musician, a small venue, or a working arts nonprofit that has a date on the calendar and a sinking feeling about everything that has to happen before it. We plan the promotion and the materials backward from the date, build the print and digital pieces on a schedule that leaves nothing to the last minute, and support the day itself so the work behind the scenes stays behind the scenes. You finish the night knowing what worked and with the files in your hands for the next one.

If that sounds like the kind of work you need, tell us about your project.

One honest note

For the largest and most complex productions, the deepest operational tooling lives in The IMC Machine’s Live Event Production Hub. If your event is at that scale, we will point you there as well.

Related product

For larger productions with crew portals, run-of-show coordination, and day-of-show operations, see The Live Event Production Hub on The IMC Machine, or read how the platform relates to the agency.

Next step

If you have an event on the calendar, start a conversation early, because the best event support starts well before the date.